APIPriceBook

SendGrid vs Amazon SES: pricing compared

Transactional Email APIs · June 2026 snapshot

Amazon SES is far cheaper per email ($0.10 vs ~$0.40 per 1,000) but is bare infrastructure: you build templating, analytics and suppression yourself. SendGrid costs more but is a turnkey product with a forever-free 100/day tier, a dashboard and marketing tools. Choose SES for cost at scale, SendGrid for speed to launch.

Source: Vendor published pricing pages. Data as of June 2026.

SendGrid vs Amazon SES side by side

DimensionSendGridAmazon SES
Cost per 1,000 emails~$0.40 (Essentials)$0.10 pay-as-you-go
Free tier100/day forever62k/month only on EC2
Product vs infrastructureFull product (UI, analytics, marketing)Infrastructure / API only
Deliverability toolingBuilt-inBuild your own
Best forFast launch, mixed transactional + marketingLowest cost at high volume

Vendor pricing as of June 2026 — verify on the vendor pricing page.

The verdict

On headline price, Amazon SES wins this matchup, but the cheaper option is not always the right one. Amazon SES is far cheaper per email ($0.10 vs ~$0.40 per 1,000) but is bare infrastructure: you build templating, analytics and suppression yourself. SendGrid costs more but is a turnkey product with a forever-free 100/day tier, a dashboard and marketing tools. Choose SES for cost at scale, SendGrid for speed to launch.

Read the full profiles: SendGrid pricing · Amazon SES pricing. Or see the whole Transactional Email APIs comparison.

Frequently asked questions

Is SendGrid or Amazon SES cheaper?

On price, Amazon SES is generally the cheaper option. Amazon SES is far cheaper per email ($0.10 vs ~$0.40 per 1,000) but is bare infrastructure: you build templating, analytics and suppression yourself. SendGrid costs more but is a turnkey product with a forever-free 100/day tier, a dashboard and marketing tools. Choose SES for cost at scale, SendGrid for speed to launch.

What is the difference between SendGrid and Amazon SES?

Amazon SES is far cheaper per email ($0.10 vs ~$0.40 per 1,000) but is bare infrastructure: you build templating, analytics and suppression yourself. SendGrid costs more but is a turnkey product with a forever-free 100/day tier, a dashboard and marketing tools. Choose SES for cost at scale, SendGrid for speed to launch. See the full comparison table for email pricing, free tiers and best-fit use cases.

Source

Figures are snapshots of the SendGrid and Amazon SES public pricing pages, captured in June 2026. Names are trademarks of their respective owners. Pricing changes often — verify on each vendor's page. See our methodology.

Last updated: 2026-06-18